Tue, 7 May 2013
On this episode of the Online Marketing Made Easy Podcast, I cover part three of a three-part Facebook marketing mini-training.
When it comes to marketing on Facebook, consider building a plan around these three phases:
In my last podcast episode, I talked about the promotion phase, where it's all about attracting quality leads through opt-ins, contests and promotions. If you missed that, or if you'd like to listen to it again, you can find it at amyporterfield.com/8.
Today's episode is all about the selling phase. The focus during this phase is turning a prospect into a loyal customer, but I have a different take on the whole selling process when it comes to Facebook - so I want you to keep an open mind because I think you can learn some valuable strategies here.
In this episode I show you how to incorporate easy email marketing strategies with your Facebook efforts to see bigger results (aka profits!).
To really drive home the importance of creating a solid email campaign for your new Facebook leads, I wanted to give you some invaluable tips, so I invited my friend and email marketing expert, DJ Waldow to come on the show. DJ has a popular website called SocialButterflyGuy.com and he's the co-author of the book The Rebel's Guide to Email Marketing. DJ is my go-to guy for all things email marketing.
In this episode, here’s what we’ll cover: