Online Marketing Made Easy with Amy Porterfield

This episode of the Online Marketing Made Easy Podcast, is brought to you as a direct response to your feedback. Some of you may have seen me post an image on my Facebook Page of two soda bottles. One soda bottle said "Facebook Advertising" and the other one said "Webinars that Convert." I asked, "What do you want to learn about most?" (The soda bottle images were just a fun way to grab your attention!)

A few hundred people responded, and the winner was Facebook advertising, so that's the focus of today's podcast. If you have never experimented with Facebook ads, or if you've tried them but want to see bigger results, this is the session for you.

By the way, if you voted for "Webinars that Convert," that was a close second, and since webinars are truly the #1 way I've built my business, in the very near future I'll record a podcast all about webinars and how you can use them in your business.

But for today I'm going to focus on the questions that I hear over and over again about Facebook ads.

In this episode, I'll give you the scoop on the upcoming changes with Facebook ads and also answer the following questions:

  • My ads are constantly getting disapproved by Facebook. What can I do to ensure they get approved?
  • How do I know if my ad is working?
  • How much do Facebook ads cost?
  • How do I find my ideal audience with Facebook ads?
  • How can I get bigger conversions with my Facebook ads?
  • What's the best type of ad to run for my business?
  • And so much more!
Direct download: 013_Facebook_Ads.mp3
Category:general -- posted at: 3:55pm PDT

On this episode of the Online Marketing Made Easy Podcast, I interview Greg Hickman, one of the leading mobile marketing experts. Greg and I discuss how to get started with mobile marketing.

If you're anything like me, you know that mobile marketing is important, so it's been on your mind, but hasn't made it to the top of your priority list. My guess is that after you hear what Greg has to say on the staggering stats on mobile usage, you'll want to make it a higher priority.

The great thing is, after talking with Greg, I was pleasantly surprised at how easy -- and inexpensive -- it is to get started with mobile.

In this episode, here’s what we’ll cover:

  • What it means to be mobile friendly, and why that's important.

  • How mobile marketing goes beyond optimizing your website.

  • The meaning of "responsive design."

  • The hierarchy of mobile users' needs

  • The percentage of people who access Facebook, Twitter and YouTube on their mobile devices.

  • Easy and inexpensive ways to get started with mobile marketing and how to determine which is the best option for you.

  • How to make lead pages more mobile friendly

  • Important things to keep in mind regarding mobile when sending email to your list

  • How to create the best possible experience for people who visit your website.

  • And so much more!

Direct download: 012_Mobile_Marketing.mp3
Category:general -- posted at: 5:37pm PDT

In this episode of the Online Marketing Made Easy Podcast I interviewed David Siteman Garland. We talked about how you can turn your online platform such as your blog, web show, or podcast into revenue by creating your own online course.

David is the host of the popular show, The Rise to The Top. On his show he interviews the best "fluff-free experts and doers" and gets them to share their insights and strategies that help people just like you build their platform, grow their audience and subscribers, and make money.

I recently spent a weekend masterminding with David and I can confirm that he's the real deal. The crazy, high energy, wicked-smart guy you see in his videos and on his blog is the exact guy he is in person - which is rare at times.

I've been following David for a few years now, so I am honored to have him on my show.

In this episode, here’s what we’ll cover:

  • The pitfalls of being a serial learner.
  • How to make a good income without burning out
  • The best ways to come up with ideas for products and programs
  • No-cost ways to test what will or will not sell
  • The step-by-step process that David follows each time he wants to promote something
  • How to use surveys to build your prospect list
  • The perfect time to launch your online course
  • And so much more!
Direct download: 011_David_Garland.mp3
Category:general -- posted at: 12:19pm PDT

1